CONSUMER INSIGHTS | APRIL 2025 Absa Merchant Spend Analytics: February 2025 Absa | Corporate and Investment Banking > Insights and Events > Absa’s Merchant Spend Analytics: February 2025 SHARE Absa spend insights report reveals major consumer spending patterns in the face of economic transitions. Report highlights stabilising spending trends, digital commence growth, and the township economy's evolution. The Absa Merchant Spend Analytics Report for February 2025 shows a general decline in card spending across most categories, reducing overall card spending and transaction volumes. However, this drop has slowed compared to the card spending decline experienced in January 2025. Amid ongoing economic uncertainty, the report highlights major trends in card spending patterns, shedding light on consumer adaption strategies, the continued rise of online shopping, and the evolving township economy. Key insights Your browser does not support the video tag. With the South African Reserve Bank (SARB) maintaining inteest rates in March, economic uncertainty remains a top priority in consumer habits. Growing price consciousness among South African shoppers continues to reshape retail and compels films to rethink price, loyalty programmes, and consumer engagement programmes. Download latest Absa Merchant Spend Analytics Report Access latest Press Release https://cib.absa.africa/wp-content/uploads/2020/07/file_example_MP3_700KB.mp3 Related Articles CONSUMER INSIGHTS Absa Merchant Spend Analytics Report: H1 2025 Absa Merchant Spend Analytics Report: June 2025- Consumer card spending remained volatile in June 2025, with most categories experiencing significant declines. Following a minor recovery in May, both card spending and transaction volumes decreased once more. Historically, June typically marks a downturn before a July rebound. Read more CONSUMER INSIGHTS Absa Merchant Spend Analytics Report: May 2025 Johannesburg, 29 July 2025 – The Absa Merchant Spend Analytics Report for May 2025 indicates a slight uptick in card activity, following April’s sharp decline. According to Absa’s internal data, card spending increased by 2% month-on-month (MTM), while transaction volumes climbed by 4%. Despite the 2% growth in card spending and 4% increase in transaction volumes, this growth remains below the prevailing inflation rate of 2.8%. Read more CONSUMER INSIGHTS Absa Merchant Spend Analytics Report: April 2025 The Merchant Spend Analytics Report for April 2025 noted a surprising decline in card transaction data for the month. In the wake of a robust performance in March, the month-to-month figures showed a 5% decline in card spending and a 7% decrease in transaction volume. Read more
